OpenWidget versus Tawk.to

OpenWidget is a free eCommerce widget launched in November 2022 by LiveChat.inc. It is not a real-time live chat but has 4 important features.

• Contact form (email)
• Product cards to promote deals
• FAQ section
• Widget customization

It is easy to set up but offers limited customization options, as can be expected for such a free tool. There is no option to upload images, they have to be linked to a URL. All changes are applied to the widget on your website in real time without the need to replace the script.

It has plugins for popular eCommerce platforms like:

• BigCommerce
• Google Tag Manager
• OpenCart
• Shopify
• Squarespace
• Woocommerce
• WordPress

Tawk.To is different. It offers the full app for free. Yes, there is no bullsh*t, a free chat widget.

Tawk.to is the centipede among the chatwidget providers. They offer many features and add-ons. Their Agent software runs on mobile phones as well ask native desktop applications.

The level of supoort on Tawk.to’s website is excellent, especially considering the app is free. For most questions the Help Center will cover you and you can find extensive documentation and code snippets for developers who want to leverage Tawk.to’s JavaScript API and Webhooks.

Free comes often at the price of performance, although this is not necessarily noticeable when top-notch developers integrate the widget.

The few paid add-ons are Video + Voice Chat for $29 per month and to remove the “Powered by tawk.to” branding. The white label will set you back $19 per month.

Tawk.to also has Chat Agents for hire to man your chat for $1 per hour. You can try this service for 7 days for free.