Hubspot versus Freshchat

Hubspot has a wide range of tools and products for inbound marketing, sales, and customer service. They offer 5 Hubs for each respective suite.

The idea for Hubspot was conceived in 2004 by two graduate students at MIT who saw the need for a more helpful, less interruptive, customer service platform. Nowadays, Hubspot has over 140,000 customers in 120+ countries and can be seen as one of Salesforce’s main competitors.

Hubspot’s products and plans are sorted into Hubs for Marketing, Sales, Customer Service, CMS, and Operations. You can combine the Hubs to create your own bundle or choose the complete Hubspot suite. Their Live Chat is included in the Free Tools plan of the Service Hub. This suite also includes the free features of their CRM Hub.

In 2017 Hubspot acquired a company named Motion.ai, a company purely focused on creating the best chatbots. Motion.ai is now known as Hubspot’s Chatbot Builder and is included in their CRM hub.

The Service Hub has integration options for more than 50 apps, most of which incur an additional fee.

Freshchat by Freshworks is a best-in-class live chat software built to delight customers across support, sales, and marketing with smarter conversational engagement.

Freshworks makes it fast and easy for businesses to delight their customers and employees. They do this by taking a fresh approach to building and delivering software-as-a-service that’s affordable, quick to implement, and designed for the end user.

Unlike legacy software, Freshworks builds tech that works for everyone, making it easy for IT, customer service, sales, marketers, and HR to do their job and delight their customers.

More than 60,000 companies use Freshworks’ SaaS to enable a better customer experience (CX, CRM) and employee experience (ITSM, HRSM).

Freshchat fuels businesses to have:

Intelligent conversations, anywhere

1. Unify messaging channels and personalize self-service on your website, in-app, and across digital messaging channels (WhatsApp, SMS, and more!)
2. Simplify customer experience with no-code, easy-to-build chatbots
3. Bring insights to action with native AI to power next-generation messaging

Simplified and contextual agent experiences

1. Give agents real-time context to perform faster and with ease
2. Respond to conversations from a single screen, wherever your customers message you
3. Give your agents complete customer context to boost CSAT with every conversation

Modern, cost-effective support

1. Fuel growth, while reducing your costs to serve 
2. Enable high rates of zero contact resolution and scale effortlessly
3. Drive value faster with pre-built templates for chatbots and journeys