Gosquared versus POWR

Started in 2006, the British GoSquared defines itself as a provider of growth software for subscription businesses. Their services consist of customer engagement, live chat, and web analytics.

GoSquared live chat has integrations with platforms like WordPress, Zapier, and Zendesk. It offers the possibility to import customer data from a.o. Intercom and Salesforce. The number of available features for live chat is relatively limited.

POWR offers a complete suite of no-code eCommerce solutions with more than 60 apps and plugins, mostly aimed at platforms like WordPress, Squarespace, and Shopify. They have apps for social media tools, form builders, surveys, popups, payment buttons, website media, and of course, live chat.

Their live chat app connects through Facebook Messenger. A Facebook page and Messenger are required for the live chat app to function. Meaning, POWR live chat is not a suitable option for businesses that do not use Facebook or have compliance requirements that conflict with Meta’s policies and reputation.

The POWR website can be difficult to navigate and find all information you need, especially regarding the live chat and its features. The customization tool for the chat widget is easy to use and offers a lot of options. However, most options are only available in the more expensive plans.

Customers of POWR are mostly small businesses. A few of them share their success stories on the POWR.io website.